Join us for an inspiring live workshop to demystify social media marketing for nonprofit organizations.
Do you work for or lead a nonprofit organization and find yourself feeling confused or overwhelmed by trying to stand out in an oversaturated social media landscape?
You’re not alone. There’s so much conflicting information about what organizations should be doing online and how they should be doing it, but none of it considers the unique needs of your organization. It’s hard to know what actually works and what aligns with your priorities and resources.
This is what I help my coaching clients with: what to consider, and how to create a custom communication strategy that’s not only effective but attainable. A strategy that works for your organization. I will be hosting a LIVE workshop on this very topic from April 1 - June 10.
WORKSHOP CURRICULUM
Beyond The Megaphone
The most common mistake nonprofits make online and what you should be doing to avoid it.
Fundraising & Engagement
Creating compelling campaigns that make people stop watching and start doing.
Building your Brand
Establishing who you are, what your mission is, and identifying which stories to tell.
Listening & Monitoring
Making data-driven decisions and developing best practices to to measure your progress.
Content Development
Developing your content pillars and a streamlined system for content production.
Reaching New People
Building partnerships and using community engagement to reach new audiences.
This workshop is for your organization if:
You’re confused about how to reach people more effectively
Your online engagement has plateaued and could use a boost
You’re looking for a fresh new strategy that WORKS
You’ll walk away with:
Tools needed to stand out on social media
Lessons learned from some of the biggest nonprofit organizations
A custom strategy for branding, content, and engagement
LOGISTICS:
The workshop consists of LIVE virtual meetings every two weeks from April 1 - June 10. Full Schedule, HERE.
This 12-week course is offered at $599.
Each session will be two hours and will include interactive activities and personalized Q&A.
Limited slots available giving all participants the opportunity to learn and discuss in an intimate setting.
You do not need to participate in all sessions but we’ll be building on each lesson, so attending all of them is recommended. It will not be recorded.
This workshop is open to anybody from anywhere in the world, and will be in English. I will share content that will help you no matter where you are.
FAQ:
How much should I already know about marketing? If you are new to marketing, you will get some solid foundations to guide you as you learn more. If you are more experienced, come to get re-inspired with a fresh strategy, and leave with new insights.
Who is this workshop for? This workshop is for you if you work for or lead a nonprofit organization, you care about the work you do, and you are looking for an approach that is effective.
I don’t work in the nonprofit world, is this workshop for me? In my coaching I focus primarily on supporting cause-driven organizations. If you’re not working for a mission-based organization, you might not find this workshop as helpful.
ABOUT HELENA SOH:
I’m an award-winning communications strategist with more than a decade of experience guiding advocacy organizations and cause-driven brands. I work with industry leaders to attract new audiences to their mission and develop campaigns that have reached millions of people online.
Drawing from my experience working in media and nonprofit environments, I show organizations how to wield the power of storytelling and proven engagement tactics to stand out and grow their audience.
I work primarily with nonprofit organizations whose strategies feel stale or ineffective. Some of my clients are also public figures who want to explore doing what they already do in a new way, and together we explore building and growing a practice that is sustainable and aligned with their values.